Why Do You Need a Website?
- Websites NEVER sleep
- With a professional website, you will improve you overall impression to the public and in turn, your customers will develop a greater sense of confidence in your organization or business.
- Having a website significantly improves your customer reach no matter what services or products you offer.
Regardless if you are a one-person business or a Fortune 500 Corporation you need a website.
It is advisable that your business has a professional-looking site if you want to be taken seriously.
Perception is everything!
Social Media Management
Social media marketing campaigns are not one-shot affairs; they need to be nurtured over time. To use social media marketing effectively, businesses have to be willing and able to interact with other members on a consistent basis.
Search Engine Optimization
Also referred to as “SEO”, search engine optimization helps to ensure that a website is accessible to a search engine and improves the chances that the site will be found by the search engines. Ask about how you can do some tasks yourself.
There is only ONE thing “for sure” about SEO – it changes frequently and takes nurturing and consistency.
The first step is research and making a plan that suits your business needs. Your marketing plan is a guideline which can be changed depending upon results. Every business is different and a plan needs to be individualized to meet the needs of that business.
Remember to track your marketing efforts to see your Return on Investment (ROI).
Your website is a pivotal part of your marketing and branding. It’s important to not just focus on appearance – but usability – as this will play a major role in how long your customers stay around.
If you’re wondering if social media marketing is right for your business, the verdict is in … social media is a great way to drive repeat business and to attract new customers. Social media marketing is really just word-of-mouth powered by technology.
Search engine optimization (SEO) is the process of affecting the visibility of a website in a search engine’s search results. The first basic truth you need to know about SEO is that search engines are not humans.
As a marketing consultant we work with you to create and implement marketing strategies that are customized to your needs. We work hand-in-work with you or your staff and make recommendations that will fit your needs.
Willow Marketing Solutions
How it began
Once upon a time … What seems like a lifetime ago, I was a thriving sales professional who worked long hours and who was fortunate enough to reap the rewards and also raise my family as a single parent.
After over two and half decades of working as an Independent Contractor and also on a commissions only basis, I decided it was time for a change. I needed a sense of security, so change I did. Read more
The beginning of Willow Marketing Solutions Established 2010
We are an advocate of Supporting Local Businesses and have created a Facebook group that may be of interest to you. The group is comprised of small business owners and managers of both home-based and small to medium brick and mortar businesses within a twenty mile radius of Yorkville, IL. Also included are consumers that also believe in supporting their local business owners.
The goal of the group is help support each other and an avenue to create networking opportunities.